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How to take advantage of HubSpot's AI updates from INBOUND 2024

Written by Robert Bråkenhielm | September 24 2024

Explore Breeze: HubSpot's new AI solution

HubSpot has launched a revolutionary AI solution called Breeze at INBOUND 2024. This innovative technology is designed to streamline and simplify work processes in marketing, sales and customer service. Breeze is more than just an upgrade; it's a whole new way of working that redefines how we look at automation and efficiency.

With this solution, companies can take advantage of AI to work faster and more consistently. Breeze combines the power of AI with user-friendly tools to create a cohesive work environment where everything flows smoothly. Whether you're a marketer looking to optimize campaigns or a sales manager looking for better lead management, Breeze offers the tools you need.

Automate workflows with Breeze Agents

One of the most exciting features of Breeze is the specialized AI agents, known as Breeze Agents. These agents are tailored to automate specific workflows, freeing up time and resources for your team. There are four main agents:

  1. The Content Agent: Automates the creation and management of content, making it easier to keep your content relevant and engaging.
  2. Social Media Agent: Helps manage social media campaigns and engagements, increasing your presence on various platforms.
  3. The prospecting agent: Automates the prospecting and qualification of leads, giving your sales team more time to focus on closing.
  4. The Customer Support Agent: Improves customer service by automating common inquiries and issues, allowing your support team to focus on more complex cases.

These agents are designed to work together to create a seamless experience that increases your productivity and efficiency.

Improve lead management with Breeze AI

Lead management is a critical part of the sales process, and with Breeze AI it becomes even more efficient. Breeze AI enriches customer data and provides insight into buyer intent, allowing you to prioritize and manage leads more strategically. Using advanced AI algorithms, Breeze AI can analyze large amounts of data and identify patterns that human eyes might miss.

This means you can gain a deeper understanding of your potential customers and what drives their decisions. With these insights, you can create more personalized and relevant experiences that increase the chances of conversion. Breeze AI takes lead management to the next level and makes it easier to focus on the most promising opportunities.

Get started with HubSpot's AI capabilities for increased productivity

Getting started with HubSpot's new AI capabilities is easy and can bring immediate benefits to your business. During our upcoming webinar on 26 September 2024 at 15.00-15.30, we will guide you through all the important steps and functions. Here are some of the things you will learn:

  • How to get started: We'll show you how to quickly implement these new tools into your existing work environment.
  • Key features for sales: Discover how Breeze can help your sales team work more efficiently and close more deals.
  • Customer Service Key Features: Learn how to improve customer satisfaction by using AI to handle common questions and issues.
  • Marketing and Content Creation Key Features: Gain insights into how you can create more engaging and relevant content using AI.

Sign up for our free webinar and experience the complete AI solution that delivers simplicity, speed and consistency across your entire business. Click here to sign up now and transform your workflow with HubSpot's latest AI innovations!